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Sign more clients using easy-to-apply,
science-backed marketing strategies

workshop for health & fitness coaches

 

ENROLL NOW

 

HOSTED BY: Kasey Jo Orvidas, Ph.D.
Published Mindset Researcher
and Fitness Coach / CEO

 

 

 

 

Sign more clients using easy,
science-backed marketing strategies

workshop for health & fitness coaches

ENROLL NOW

HOSTED BY: Kasey Jo Orvidas, Ph.D.
Published Mindset Researcher
and Fitness Coach / CEO

NOTE: THIS IS NOT JUST ANOTHER BUSINESS MASTERCLASS

I’m not going to sell you a plug-and-play sales funnel

I’m not going to give you a DM outreach script

I’m not going to tell you to “speak to your ideal client’s pain points”

Typical business trainings will leave you *feeling* like you’re well-equipped… But you didn’t actually learn anything.

You were given a formula, funnel, or script that’s easy to insert into your business.

Which all sounds GREAT in theory…

Until it doesn’t work for your audience, doesn’t match your offer, or just stops working altogether as the industry changes (which we’re seeing happen a lot right now!)

And then what are you left with?

You have no clue what to do next because you weren’t given anything else besides this ONE SPECIFIC WAY to do things. Yikes.

As a health and fitness coach, you know it best – one-size-fits-all approaches don’t work.

After this workshop you’ll feel confident in your ability to:

Use the 5 crucial psychological principles that are necessary to include in your marketing so you can attract more clients (and not just any clients – your IDEAL clients)

Create content and sales copy that shifts your prospective clients’ mindset so that they are primed and ready to buy from you

Predict the behavior and beliefs of prospective clients so you know exactly what to do to help them make the (confident!) decision to work with you

Leverage client psychology to speak to prospective clients at different stages of change so you can be certain your message lands for people at different decision making points

Utilize specific science-backed questions in  your application forms and sales calls to cultivate a growth mindset in prospective clients (aka move them from “I’m not sure I can do this” to “I know I can do this; sign me up!”)

And of course, we can’t do any of this without addressing your OWN mindset about selling and marketing…

You MUST get super clear on how your OWN mindset is impacting your ability to sign more clients.

We will work on developing your mindset so that you can feel great promoting yourself and your offer – the better you feel about this, the more you will sell. Point blank period.

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HERE’S THE TRUTH:

 

Using traditional sales tactics *will* work to sign more clients… but that doesn’t mean you’re signing the right clients (or clients that will actually stick around).

The last thing you want is to convince someone to work with you.

Because when you do that 👆 neither of you will feel good about the coaching relationship going forward, your client will be resistant and rebel, and you’ll end up having to constantly replace clients after their minimum commitment is up.

This is the fast track to burning out and resenting your clients.

You want people to be EXCITED to work with you and feel CONFIDENT in their decision to sign up.

And that’s exactly what will happen when you know how to include science-backed methods in mindset, psychology and behavior change in your marketing.

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What we’re getting into during our time together:

 

 

 SOCIAL MEDIA & EMAIL MARKETING


You don’t need to “beat the algorithm”.

And going viral doesn’t necessarily mean “more high paying, dream clients” (trust me on this, going viral has never actually benefited my business!)

Instead, the metrics you should be focusing on are only those related to actual clients signed.

We’ll dive into the science of mindset and client psychology so that you can tap into your prospective clients’ brains with your content creation.

You’ll learn how to craft messages, free resources, and compelling copy that leaves future clients thinking “OMG it’s like she’s speaking directly to me! That’s exactly how I feel.”

 

 

 

 APPLICATION FORMS AND SALES CONVERSATIONS 

 

This is where you often get the “ick”. 🤢

Sleazy cold DM outreach like: HEY GIRL I SEE YOU’RE WORKING ON YOUR FITNESS THATS COOL WE’RE STRANGERS BUT CAN I DISRUPT YOUR DAY AND ASK YOU SOME PERSONAL QUESTIONS???

Or application forms that lead with shame: "only fill this out if you’re willing to sacrifice your first-born child for your health and fitness goals."

This is the very beginning of your relationship with a new client and WILL determine whether or not they DO become a client.

In this workshop you’ll learn exactly how to set up your coaching application form and improve conversations with prospective clients (think like… doubling your conversion rates).

 

 OVERALL OFFER DEVELOPMENT AND MESSAGING

 

I hate to break it to you, but just adding more “stuff” to your coaching program and hyping up all the resources new clients get… is not going to sell anyone.

You’ve got to learn how to leverage decision making patterns and understand the science of human behavior (specifically buying behavior).

👆 and I’m sure you're not surprised when I say... that’s what this workshop is all about.

What we’re getting into during our time together:

 SOCIAL MEDIA & EMAIL MARKETING


You don’t need to “beat the algorithm”.

And going viral doesn’t necessarily mean “more high paying, dream clients” (trust me on this, going viral has never actually benefited my business!)

Instead, the metrics you should be focusing on are only those related to actual clients signed.

We’ll dive into the science of mindset and client psychology so that you can tap into your prospective clients’ brains with your content creation.

You’ll learn how to craft messages, free resources, and compelling copy that leaves future clients thinking “OMG it’s like she’s speaking directly to me! That’s exactly how I feel.”

 APPLICATION FORMS AND SALES CONVERSATIONS 

 

This is where you often get the “ick”. 🤢

Sleazy cold DM outreach like: HEY GIRL I SEE YOU’RE WORKING ON YOUR FITNESS THATS COOL WE’RE STRANGERS BUT CAN I DISRUPT YOUR DAY AND ASK YOU SOME PERSONAL QUESTIONS???

Or application forms that lead with shame: "only fill this out if you’re willing to sacrifice your first-born child for your health and fitness goals."

This is the very beginning of your relationship with a new client and WILL determine whether or not they DO become a client.

In this workshop series you’ll learn exactly how to set up your coaching application form and improve conversations with prospective clients (think like… doubling your conversion rates).

 OVERALL OFFER DEVELOPMENT AND MESSAGING

 

I hate to break it to you, but just adding more “stuff” to your coaching program and hyping up all the resources new clients get… is not going to sell anyone.

You’ve got to learn how to leverage decision making patterns and understand the science of human behavior (specifically buying behavior).

👆 and I’m sure you're not surprised when I say... that’s what this workshop series is all about.

Hear what other coaches are saying about my workshops

Here what other coaches are saying about my live workshops

Hi! I'm Kasey Jo

 

I spent nearly 5 years researching mindset, psychology, and health behavior change (I’ve got a Ph.D. in it) and have been a certified nutrition + fitness coaching since 2016…

I’m pretty dang good at helping coaches learn how to guide their clients to having more of a growth mindset, stop self sabotage, and finally stick to the plan.

But I also use this psychology stuff on the business and marketing side of things too!

It took me just over 1 year to generate 7-figures in revenue in my own business and am proud to say that I've seen 3 consistent years of over 7-figures in revenue ever since.

My coaching business alone has scaled to over $2M in just a few years and I've helped dozens of coaches through 1-1 mentorship to scale their own businesses.

MUCH of this success is attributed to how I do business and marketing “differently” through my high-level understanding of human behavior and psychology.

And now, I want to share some of that with YOU! ❤️

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Frequently Asked Questions